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Customer Player

Under the sign of the “S” in a circle

As early as the beginning of the 20^th century, Semperit used the power of advertising to market its products. The legendary graphic designer Joseph Binder created the logo that is still part of the brand today. During the economic miracle years from 1950 onwards, Semperit became one of Austria’s best-known brands. As a sports sponsor, the company supported its own car rally and the Tour of Austria for many years. As Semperit transformed from a B2C to aB2B company, its approach to advertising also changed. A journey through the world of swimming and sports articles, tires, shoes, toys, gloves and technical rubber goods of all kinds.

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Solution Maker

Pioneer between technology and nature

Pioneer between technology and nature

As a process engineer and mountain rescuer, Simone Radl not only breaks with traditional gender stereotypes, but also shows how persistence and stamina pave the way to peak performance – both at Semperit and on the mountain.

Pioneer between technology and nature

Pioneer between technology and nature

As a process engineer and mountain rescuer, Simone Radl not only breaks with traditional gender stereotypes, but also shows how persistence and stamina pave the way to peak performance – both at Semperit and on the mountain.

Solution Maker

Having come to stay

Having come to stay

For decades, they have been the backbone of Semperit Optimit. With team spirit, expertise and tireless commitment, they have contributed to the development and success of the site in Odry, Czech Republic. Time to ask some of our colleagues to come forward.

Having come to stay

Having come to stay

For decades, they have been the backbone of Semperit Optimit. With team spirit, expertise and tireless commitment, they have contributed to the development and success of the site in Odry, Czech Republic. Time to ask some of our colleagues to come forward.

Solution Maker

Apprentice power and lifelong learning

Apprentice power and lifelong learning

While many companies are complaining about a shortage of apprentices and skilled labor, Rico is setting new standards in promoting the next generation. Two key pillars of success are apprentice training and the “Rico Academy”, which has developed from a technical trainee program into a comprehensive training and further education program. In addition to building up specialized knowledge in the silicone sector, which is rare on the market, the program focuses in particular on personal development.

Apprentice power and lifelong learning

Apprentice power and lifelong learning

While many companies are complaining about a shortage of apprentices and skilled labor, Rico is setting new standards in promoting the next generation. Two key pillars of success are apprentice training and the “Rico Academy”, which has developed from a technical trainee program into a comprehensive training and further education program. In addition to building up specialized knowledge in the silicone sector, which is rare on the market, the program focuses in particular on personal development.